ABOUT US

The Concept

Vivienne Collection is an Australian women’s wear label founded by Chelsea Smith in 2024, drawing inspiration from the timeless elegance of the French Riviera. The brand reimagines vintage silhouettes through a contemporary lens, blending classic femininity with modern style.

At Vivienne Collection, we believe in creating pieces that tell a story—pieces that empower women, evoke beauty, and stand the test of time. Our designs are crafted with a focus on high-quality materials and unique, refined details to ensure each item is as distinctive as the woman who wears it.

Every step of our design process is carried out in Australia, with a strong commitment to fostering a more sustainable fashion future. We prioritise eco-conscious practices, which is why all of our packaging is environmentally friendly. Each order comes with a custom fabric bag that can be reused, helping reduce waste while offering a stylish and practical way to store your items.

Behind The Name

The name Vivienne Collection is inspired by French origins, embodying the elegance and timeless allure of the French Riviera. Our designs aim to offer something unique, elegant, and stylish, with each piece reflecting beauty, sophistication, and a sense of individuality. We strive to create designs that feel both classic and modern, capturing the essence of refined, feminine charm.